Strong December sales needed after lean year for Queensland retailers

I’m looking forward to this morning’s Boxing Day sales in Brisbane CBD, which hopefully will live up to expectations of big crowds and high turnover, as historically low interest rates and lower petrol prices free up cash for discretionary spending (see Boxing day sales expected to draw big crowds). Queensland retailers need to record very strong December results after a relatively lean year, in which turnover has grown less than the inflation rate (see chart below and Queensland Treasury’s information brief from earlier in the month).

retail_tty_oct14

Traditionally, December is an important month for retailers, with 10-11% of total annual retail turnover occurring in the month (see chart below showing a regular spike in December).

retail_original_Oct14

Also see my post from October:

Economic weakness hits Qld retailers

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