BBC Travel’s ten iconic travel experiences include surfing in Hawaii, cooking in Hanoi and learning bush survival skills in the wilderness of Kenya, but doesn’t include anything from Queensland. Given our State’s incredible environmental attributes, including the Great Barrier Reef and the Daintree, this is somewhat disappointing, and may suggest we need to rethink our tourism strategy. One investment project that is worthy of consideration is the Cape York Dreaming Track (which I co-authored a cost-benefit study of last year). This would certainly capture international attention, and while surfing opportunities may be limited on the Track, it could offer traditional cooking and education in bush survival skills.